Creating value for stakeholders
As part of our CSR policy, the Danske Bank Group wants to run a mutually value-creating business that contributes to the local communities in which we operate. Adding value takes many forms. It can be the return we provide to our shareholders, the sound advice that we give our customers or the knowledge that our employees bring to work. The economic stakeholder model shows these interactions and how mutual value is created:

Shareholders
Shareholders provide risk capital for the Group to develop its business and are rewarded through dividends and capital appreciation. In 2007, the Danske Bank Group proposed dividends of DKr5,940 million for its 306,603 shareholders.
Customers
Financial services are vital to our customers’ ability to add value to their businesses and plan their private lives. By developing new products and services, the Group provides customers with financial possibilities and advice to enhance their way of living and gives them the opportunity to pursue their goals. In 2007, the Danske Bank Group had 5.0 million customers and generated DKr44,376 million in income.
Suppliers
The Danske Bank Group has close, long-term partnerships with its main suppliers. Supplier engagement includes a focus on environmental and social standards. With payments to suppliers in 2007 amounting to DKr10,823 million, the Group indirectly contributed to the creation of jobs.
Employees
The knowledge and productivity of our 23,632 employees are essential to the Group’s value creation. In 2007, employees received DKr12,466 million in salaries (including pensions and social benefits). In addition, the Group’s investment in training and education benefits the employees and ensures their employability.
Governments
In 2007, the Group’s corporation taxes amounted to DKr6,180 million, corresponding to an effective tax rate of 23%. Governments also benefited indirectly from the personal taxes of DKr3,055 million paid by Group employees, taxes paid on the financial returns generated for customers and corporation taxes levied on suppliers.
Communities
The Danske Bank Group is present in hundreds of local communities through its branches. The aim of the Group is to be the best local financial partner, and therefore community involvement and understanding of local conditions are key elements in the way we do business. The Group contributed DKr29 million in donations in 2007.
Last updated/revised January 31, 2008