To a large extent, the Danske Bank Group lives off serving communities with financial products. Our success depends on how well we can apply our considerable professional knowledge and expertise. For that reason we are placing knowledge at the core of our Corporate Responsibility policy through the Danske Bank Group’s Financial Literacy and Education Investment Programme.
In particular, we wish to show our commitment to sharing our knowledge by raising the level of financial literacy in the communities where we work. Targeted at children, adolescents, students and young families, the Financial Literacy and Education Investment Programme aims at preparing the ground for a healthy financial start to adult life.
Educational Web site for children
Peter Straarup, Group CEO:
"In co-operation with a number of organisations and institutions, we will use the programme to help children and adolescents in particular become better equipped to manage their personal finances. We are also developing products and advisory services for people who are financially at risk and need a helping hand. By doing so, we hope to establish a better understanding of the need for financial insight and planning.”
In August 2008 the Group launched an educational Web site for children from the ages of 5 to 7. In 2009 and the years ahead the Group will also launch educational material based on eLearning for school children of the ages of 8 to 15 as well as a Train-the-Teacher programme for specific target groups.
Investment in knowledge
In a global economy, the most important resource is knowledge. A society’s competitiveness and progress are therefore dependent on an investment in education. For that reason, the Group’s investment in increasing the general level of knowledge is aimed at promoting student achievement by supporting educational excellence and access to education through the Education Investment Programme.
Beginning in August 2008, the Group will provide students with children – a particularly financially vulnerable group among students – with the option of obtaining targeted advisory services and taking loans on very favourable terms. As another example of our investment in education initiatives, several of the Group’s retail banks award grants to students to assist their studies outside their home country for one or more terms.
Last updated/revised on August 7, 2008.