The Danske Bank Group wishes to pursue research on the most important financial literacy challenges that selected target groups in our markets are facing. This will ensure that we base all activities, products and advisory services developed within the Financial Literacy and Education Investment Programme on actual financial challenges for one or more target groups and that they are relevant to all markets where the Group operates.
Thus, we have commissioned the market research institutes YouGov Zapera and Capacent Epinion to conduct a range of surveys on financial literacy in Denmark, Finland, Sweden, Norway, Northern Ireland and Ireland.
Last updated January 25, 2010