Customers, employees, politicians, suppliers, public authorities, the media and citizens have diverse attitudes towards and expectations of Danske Bank Group. We recognise the need to consider all facts and viewpoints in order to make the best possible decision in the interests of our customers and other stakeholders - and thus of our business.

In our daily work on corporate responsibility, we encounter cases that present dilemmas and require careful consideration. In this section, we give examples of these dilemmas and some insight into what we mean by a responsible business.


Branded or not?

The Group draws the limit for marketing at 15 years of age, but then how can we tell about our offers in the Financial Literacy Programme ?

Online advice, but not selling?

We advise youth in financial literacy on Facebook, but we are aware of the delicate balance that exists between consulting and advertising.  

Learn more

Financial literacy
The Group has launched initiatives for children and young people aged 5-27 years, which can be used to learn about personal finances.

More dilemmas

In working on corporate responsibility, we encounter dilemmas in all our focus areas. 

Read about employee dilemmas 


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