Financial guidance for parents

Parents’ attitudes towards money and finances have a great influence on their children’s ability to make good financial decisions as adults.

In 2012, we expanded the Financial Literacy Programme with the launch of the “0-18” online initiative. On websites in Denmark, Sweden, Finland and Norway, parents can find information on economic topics and tools to facilitate dialogue about money and finances with their children up to the age of 18. The information is age-specific and deals with a wide range of issues – from children’s first pocket money and spare-time jobs to managing their own finances.


For parents

Information for parents about children and money - targeted at different age groups.

Go to the "0-18" website (in Danish)

Corporate Responsibility Report 2015
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Danske Bank Group
Holmens Kanal 2-12 1092 Copenhagen K

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